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Freshsales

AI-native sales CRM by Freshworks with built-in phone, email, and chat

4.4 /5 (3290 reviews)

What is Freshsales?

Freshsales is the CRM product within the Freshworks platform, designed to be a modern, AI-native alternative to older CRMs like Salesforce or Zoho. It integrates contact management, a visual deal pipeline, built-in telephony (make and receive calls directly in the CRM), email, live chat, and AI-powered lead scoring into a clean, fast interface.

Freddy AI, Freshworks' AI layer, powers lead scoring, deal predictions, sales forecasting, and automated email responses. Contact profiles are enriched automatically from public data. The Timeline view shows every interaction with a contact — calls, emails, meetings — in chronological order. Freshsales is part of the Freshworks ecosystem, which includes Freshdesk (support), Freshchat (chat), and Freshmarketer (email automation) — all connectable for a full customer lifecycle platform. Compared to HubSpot, Freshsales offers more affordable pricing with better built-in communication tools. It is particularly strong for inside sales teams that live on the phone.

Key Features

  • Visual Deal Pipeline
  • Built-in Phone (click-to-call, voicemail)
  • Email Integration & Tracking
  • Freddy AI (lead scoring, deal predictions)
  • Contact Auto-Enrichment
  • Live Chat Integration
  • Workflow Automation
  • CPQ (Configure, Price, Quote)
  • Timeline View (all interactions)
  • Freshworks Ecosystem Integration

Pros & Cons

Pros

  • Built-in phone eliminates need for separate telephony tool
  • Freddy AI lead scoring included on affordable plans
  • Clean, modern UI — faster to learn than Salesforce or Zoho
  • Generous free plan with real CRM functionality

Cons

  • Marketing automation is a separate product (Freshmarketer) — not native
  • Advanced reporting requires higher tiers
  • Less customizable than Salesforce for complex enterprise needs
  • App marketplace smaller than Salesforce AppExchange

Pricing

Model: Freemium + subscription (per user)

PlanPriceKey Limits
Free $0 Unlimited users, basic CRM, contacts, accounts
Growth $15/user/mo AI lead scoring, phone, workflows
Pro $39/user/mo AI forecasting, custom reports, multiple pipelines
Enterprise $69/user/mo Custom modules, dedicated manager, audit logs
See Full Pricing

Frequently Asked Questions

What is Freddy AI in Freshsales?
Freddy AI is Freshworks' AI assistant. In Freshsales, it provides contact lead scoring (predictive), deal health scoring, pipeline forecasting, and automated suggestions for next best actions. Freddy is available from the Growth plan ($15/user/mo).
Does Freshsales include email marketing?
No. Email marketing and marketing automation are part of Freshmarketer, a separate Freshworks product. Freshsales includes CRM email tracking and one-to-one email sending, but not broadcast campaigns or marketing sequences.
Is Freshsales free?
Yes. The Freshsales free plan supports unlimited users and includes contact management, deal pipeline, activity tracking, and built-in chat and phone (inbound). It is one of the more capable free CRM plans available.