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Drip vs Keap — Head-to-Head Comparison
Quick verdict: Drip edges ahead
with a 4.2/5 rating vs 4.0/5.
See the full breakdown below.
Feature Comparison
| Feature |
Drip |
Keap |
| Visual Workflow Automation Builder |
✓ |
— |
| Behavioral Email Triggers |
✓ |
— |
| SMS Marketing (integrated) |
✓ |
— |
| E-commerce Integration (Shopify, WooCommerce, Magento) |
✓ |
— |
| Customer Revenue Attribution |
✓ |
— |
| Tagging & Custom Fields |
✓ |
— |
| Dynamic Content Personalization |
✓ |
— |
| A/B Testing |
✓ |
— |
| On-Site Popups & Opt-ins |
✓ |
— |
| Multi-Store Support |
✓ |
— |
| CRM & Contact Management |
— |
✓ |
| Email & SMS Automation |
— |
✓ |
| Visual Campaign Builder |
— |
✓ |
| Invoicing & Payment Processing (Stripe) |
— |
✓ |
| Appointment Booking |
— |
✓ |
| Landing Page Builder |
— |
✓ |
| Lead Capture Forms |
— |
✓ |
| Pipeline & Deal Tracking |
— |
✓ |
| Reporting & Analytics |
— |
✓ |
| Mobile App |
— |
✓ |
Pricing Comparison
| Plan | Drip | Keap |
|---|
| Starting price |
$39/mo |
$299/mo |
| Free plan |
No |
No |
| Pricing model |
Subscription (by contacts) |
Subscription |
Which Should You Choose?
Choose Drip if...
- You run a mid-size DTC e-commerce brand needing advanced automation
- You want email and SMS in one platform at Klaviyo-competitive pricing
- You need complex multi-branch automation workflows
Visit Drip
Choose Keap if...
- You are a coach, consultant, or service business owner needing CRM + automation + invoicing
- You want to automate your entire client acquisition workflow in one tool
- You previously used Infusionsoft or are familiar with the platform
Visit Keap
